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Frame
Frame, Questions, Lead, Customers, Value, Context, Relevance, Influence, Features, Price, Competitive Advantage,
In the previous post, we took a hard look at building a more flexible sales process that is completely centered around your customer starting with Assessing Your Features From Your Customers’ Perspective. This practice helps you build your selling messages around the variable points that are truly meaningful to your customers. But wait! There’s More!...
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