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Small Business
It’s financially detrimental when you make “Sales” an afterthought in your business.
I’ve heard every conceivable combination of titles and explanations that dance around the inevitable conclusion that a person is SELLING something. Give me a title, a business, any role, and I can tell you what they are selling: HR Director—Sells employee buy in, job satisfaction, order and processes Nail Artist—Sells unique self expression, personal style...
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What do Monkeys have to do with Relationship Selling?
What do Monkeys have to do with building relationships to increase sales? A lot, actually. Stick with me here . . . In the 1990’s, British anthropologist, Robin Dunbar, studied primates and found a correlation between primate brain size and average social group size. By using the average human brain size and extrapolating from the...
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Fear is the biggest obstacle standing between us and our objectives – earning promotions, sales or customers.
As a woman who has had a successful career in sales and built a business around helping people sell their product, service or themselves, I understand just how greatly people fear “selling” and “promoting” themselves. The biological and psychological barriers, the stigma, the cultural and gender bias that comes along with self promotion is paralyzing...
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Entrepreneurs must be relevant and compelling to their audience to have a winning pitch.
Last week I attended a fantastic entrepreneur conference in Nashville, 3686South, hosted by Launch Tennessee. The conference was full of innovative, bright, and energetic entrepreneurs, tech incubator talent, sponsors, and investors. Let me just give you a brief rundown of what made this 2+ day event so special—because you’re going to want to be there...
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Great advice often spans more than one situation, one purpose or use and is best when passed along.
There is no shortage of advice on business – building it, running it, growing it {ah, ahem hence, our blog}. Much of the wisdom we hear doesn’t resonate with us right away – perhaps not until we’re in circumstances that give it context. But most everyone has those one or two pieces of life changing...
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Develop the tools to sell yourself and articulate your value to earn the job or customers: 5 Keys to Selling Your SELF.
This week I had the privilege of something pretty special. I was invited to participate as an advisor for the St. Jude Postdoctoral Fellows professional development day program hosted at my Alma Mater, Christian Brothers University. We are so fortunate to have St. Jude Children’s Research hospital right here in our own backyard funding and...
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Defining and documenting sales process is about as sexy as doing your taxes but having a plan to execute your strategy is key to business growth.
Why are you in business? The answers for each person might vary from deeply personal motivation such as “To create jobs for veterans“, “To be my own boss” or in my case, “It’s my calling, this is bigger than me, I HAD to build this business.” Most people start or build businesses because of a...
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Take off your blinders, walk around the desk, around the counter and seek outside perspective to improve your business.
When you stand before a group of people who come to hear you give them solutions, bring them strategies and help them change their economic status—that’s a pretty awesome and humbling place to be. So, you better show up with some REALLY excellent, impactful, inspiring and in my opinion, ACTIONABLE recommendations. I like to close...
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I told a story yesterday about the process of how I named my consulting firm, “The Selling Agency”. This came from excellent feedback {EVERYONE needs outside perspective} from a really smarty pants colleague who pushed me to really focus on what the experience, core competencies and key deliverables would be for my clients: Quickly closing...
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sales sherpa
Selling to the small or mid sized business owner? That’s about as easy as pinning Jell-O to a wall, right? Business owners have 4,329 priorities in front of YOU, so how does a Sales Pro sell to the Small and Mid Sized Business? With the sheer volume of opportunities—Small and Mid Sized business owners {SMB}—represent...
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