In the previous post, we outlined the 4 Stories Your Business Must Share and promised to give you some help this week on building YOUR Key Business Stories. Stories are how we connect and relate to people and with all our various media and communication channels, knowing how to craft a compelling story is more...Read More

When was the last time you heard a great story? Did you throw your head back and laugh? Wipe a little tear from your eye? Remember when you had that similar experience? Stories are the heart of how we communicate. Movies, TV Shows, Books, Songs – we love to relate to each other through shared...Read More

We write a lot here about Selling – Selling Best Practices, Selling Value, Sales Strategy . . . but we’re not just speaking to the “Sales Reps”. If you’ve got a business, YOU are in Sales {and that goes for Non Profits too}. When we’re asked to come in to a business it’s usually because...Read More

This week, I met with my client, “Jane” who is launching a great new product. We talked about her initial efforts and responses to her first few prospect pitches. She was surprised that her first prospects balked at her value proposition and didn’t jump up and take her offer on the spot. I asked Jane...Read More

Have you ever tried to buy something and “abandoned ship” or, cart, because the seller was just making things too difficult to complete the sale? Whether you’re selling something online or in person, there are several things you could be doing that are putting barriers up between you and closing a sale. We get really...Read More

Many of our clients are in the early stages of Sales Team development as part of their growth strategy. It’s painful, growth is, but investing in building the resources, processes and skills of the Sales Program, puts them on track to seriously scale their business. Teaching new sales people to leverage their own skill sets...Read More

Ever hear “It’s about the Journey, not just the Destination.” Though the “Destination” for customers – obtaining a desired product or service – can bring about its own euphoria, pleasure or satisfaction, customers {or patients, clients, even employees} look for clues and build expectations about how they’ll feel about their purchase by what they experience...Read More

If you’re not happy with where you are, you commit to change, right? But where are you putting your commitment? Are you committing to the results or to the CHANGES that get you to the results? A wise Sales Director once told his team,Read More

How do you handle competition? If you’re the market leader or have a nice slice of the pie, you’re always on the lookout for the challenger. But what does that look like? Are you always looking over your shoulder, trying to keep one step ahead or out in front? How much time are you spending...Read More

When you preach “Process, Automate, Organize and Measure” to scale and grow your business, you had better Walk the Talk. So, I’d like to peel back the curtain and share some of my favorite business tools that help me Buy Back Time Measure Productivity Get Focused Get Organized Here is this Quarter’s Organization Hacks and...Read More