customer perspective Archives - The Selling Agency

Sales Onboarding and training are backwards

Mar

Onboarding and Sales Training is Backward . . . where we SHOULD start

March 7, 2021Shawn Karol SandyBe Better in Business, Entrepreneur, Growing Small Business, Leadership, Sales Process, Sales Tools, Selling for Non-Sales People, Selling Pro

Why do we love toddlers and small humans in weddings? It’s not because ring bearers and flower girls perfectly execute their duties with the style and panache of professionals. It’s because, in spite of rehearsals, practices and coaching, we know that they are a wild card and are capable of melting down, going off course...

Build a better go to market sales strategy

Nov

This Little Business Went To Market: Your Blueprint for a Go-To-Market Strategy

November 6, 2016Shawn Karol SandyBe Better in Business, Entrepreneur, Growing Small Business, Small Business

Many businesses in a B2B channel get their start by filling a need or having a solution that provides a jump on the market. Or maybe, you, as the owner, took your experience and started your business with a front loaded customer base that followed you. However your business got started, there comes a time...