Digital Personality Archives - The Selling Agency

Oct

Avoid the Small Business “Strikeout” with these Smart Sales Strategies

October 1, 2017Selena SilvestroEntrepreneur, Growing Small Business, Sales Tools, Selling for Non-Sales People, Small Business

Guest Post by Selena Silvestro, Director of Ground Floor Strategies at The Selling Agency and weekend warrior baseball fan in the bleachers. Read on for first-hand sales advice for Small Business Owners, Solopreneurs, and Sales Pros in Small Businesses: Every business lives and dies by its ability to build revenue. Unfortunately, roughly 80% of businesses...

4 Keys To Earning Customers: Better Blogging, Emails & Social Media

Jul

4 Keys to Effective Customer Communication {A Better Blog, Email and Social Media Strategy}

July 10, 2015Shawn Karol SandyCommunication, Selling Pro, Small Business

**CAUTION: Painful #TruthBomb below** Have you started a blog for your business or sales efforts? How’s it going? Was your last post March 2014? How about that email newsletter to stay top of mind with clients? Or how’s your social media strategy working for you—are you connecting and engaging your top prospects? Ouch. We can...

Develop the tools to sell yourself and articulate your value to earn the job or customers: 5 Keys to Selling Your SELF.

May

How to stand out? 5 keys to selling yourself

May 29, 2015Shawn Karol SandyProfessional Development, Selling Pro, Small Business

This week I had the privilege of something pretty special. I was invited to participate as an advisor for the St. Jude Postdoctoral Fellows professional development day program hosted at my Alma Mater, Christian Brothers University. We are so fortunate to have St. Jude Children’s Research hospital right here in our own backyard funding and...

Mar

What Do Customers Want To Know About You? {Build Your Brand Content Strategy to Give Them Awesome Answers}

March 26, 2015Shawn Karol SandyCommunication, Selling Pro, Small Business, Social

What do you and your business stand for? Why should I get to know you? Why would I accept your meeting invitation or connection request? What value do you bring to my network? What do you excel at? Who have you worked with before? What results do you produce? Will I like working with you?...

Mar

12 Keys to Build An Awesome Social Media Strategy To Grow Your Business.

March 18, 2015Shawn Karol SandyBe Better in Business, Communication, Growing Small Business, Sales Tools, Selling Pro

Are you struggling with how Social Media can work for your business? It’s hard to exactly measure the Return on Investment of Social Media but that doesn’t mean you shouldn’t be leveraging it to grow your business or increase your sales. If you’re not using Social Media to bring your customers closer to you, guess...

Jan

7 Ways to Brilliantly Differentiate Your Business From Competition

January 29, 2015Shawn Karol SandyBe Better in Business, Leadership, Sales Tools, Selling Pro

Is it hot in here? Or maybe that’s the heat of competition you’re feeling. You’re sweating at the cheaper, faster, bigger or slicker new kids on the block, trying to eat away at your market share and customers, clients or donors. All Selling Agency clients bring up “The Competition” in the first few minutes of...

Jan

10 Sales Statistics you CANNOT afford to ignore {and what you should do about them}

January 22, 2015Shawn Karol SandyBe Better in Business, Measurement, Sales Tools, Selling Pro

Buckle up, Cowboys and Cowgirls. If you’re still selling like it’s 1979 or even 1999, you’re in for a rough ride. There is a new Sheriff in town. Her name is “The Buyer” and she’s got bigger guns and is quicker on the draw, dropping sellers with old tired sales techniques faster than you can...