Ever hear “It’s about the Journey, not just the Destination.” Though the “Destination” for customers – obtaining a desired product or service – can bring about its own euphoria, pleasure or satisfaction, customers {or patients, clients, even employees} look for clues and build expectations about how they’ll feel about their purchase by what they experience...Read More
If you’re not happy with where you are, you commit to change, right? But where are you putting your commitment? Are you committing to the results or to the CHANGES that get you to the results? A wise Sales Director once told his team,Read More
How do you handle competition? If you’re the market leader or have a nice slice of the pie, you’re always on the lookout for the challenger. But what does that look like? Are you always looking over your shoulder, trying to keep one step ahead or out in front? How much time are you spending...Read More
When you preach “Process, Automate, Organize and Measure” to scale and grow your business, you had better Walk the Talk. So, I’d like to peel back the curtain and share some of my favorite business tools that help me Buy Back Time Measure Productivity Get Focused Get Organized Here is this Quarter’s Organization Hacks and...Read More
I’ve found one of the biggest perils for small business, second stage businesses and even sales professionals is a lack of measurement and metrics that quantify their results. It’s an interesting mix of denial and flat out lack of application. “I don’t have the time” or “I don’t want to know the results” or “I...Read More
Now, in this moment, if you’re not Innovating in your business, your business is dying. Innovation is one word that sums up the need to grow/change/forward progress/anticipate/forecast to meet the needs and actions of the markets/consumers we serve. It’s a buzz word right now but that’s for a reason. Innovate, or die. That’s the age...Read More
In the last blog I asked you if you had a Strategy to grow your business and after making you feel a little queasy, I promised to help you out with 4 steps to Building an Effective Sales Strategy. Selling more is a Sales Strategy and Planning and Executing, Measuring and Accountability is the only way you purposefully sell more....Read More
