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Metrics
Defining and documenting sales process is about as sexy as doing your taxes but having a plan to execute your strategy is key to business growth.
Why are you in business? The answers for each person might vary from deeply personal motivation such as “To create jobs for veterans“, “To be my own boss” or in my case, “It’s my calling, this is bigger than me, I HAD to build this business.” Most people start or build businesses because of a...
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I’ve found one of the biggest perils for small business, second stage businesses and even sales professionals is a lack of measurement and metrics that quantify their results. It’s an interesting mix of denial and flat out lack of application. “I don’t have the time” or “I don’t want to know the results” or “I...
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