“Next Year” is just a few weeks away. Right about now, you’re decking the halls and putting on party pants to spend special time with friends and family but don’t throw away the rest of this year yet! Now is a great time to lay out your strategy so you can hit the ground running...Read More
In our experience working with businesses in all different industries at different stages – from small businesses, to mid sized business and even enterprise organizations, we’ve found one particular place where most Businesses and Sales Professionals are lacking: A real, actionable Sales Strategy to grow their business. Business Development is usually the first thing that...Read More
As you get busy putting the finishing touches on this year and planning for the next, it’s easy to get lost in the numbers. Yes, it’s critical to measure wins, losses, margins and profits so you can build budgets and projections, but don’t forget to spend some time planning the sales messages you’ll communicate to...Read More
Today’s blog tackles the last of the 4 Tenets of Modern Consumers: Collaboration. It didn’t take much to find a relevant example of why we demand this in our partnerships – this story is from this just past week: Alright, STOP. Collaborate and Listen . . . {If you chuckled here, I know you either...Read More
Does this title feel ALL too familiar to you? I write this blog as I had an encounter with a business prospect last week. “Tom” had met me and heard me speak at a conference about “Meeting the Modern Consumer” and sent me an email to discuss what that really meant for his business. Tom...Read More
How are you getting in front of your Target Audience? Do they know your expertise and value? Did you see what we did there? We didn’t say “customers” or “prospects” we used “Audience”. Because if you ONLY speak to whom you think will BUY from you, you’re missing the boat on advocates, influencers, donors, supporters and...Read More
One of the most amazing benefits Technology has delivered to consumers is the function of “immediacy” and the ability to make purchases, decisions and changes in an instant. I can buy movie tickets, stream a movie, transfer money, pay bills, post a blog, ship artwork, meet colleagues, collaborate on a presentation, host a webinar and...Read More
It’s not hard to find inspiration for our Selling Agency blog posts. We’re constantly assessing our every day interactions for the best and most common selling situations that we can learn from or highlight. This week’s post was a lay up thanks to a couple of guys going door to door. I pulled in to...Read More
It’s an amazing marvel to watch my 5 year old work technology. Navigating Netflix on a tablet or doing Math games on a computer, I am in awe at how easily and intuitively they navigate something that is mystical, perplexing and a continuous moving target. They have no context of B.I. – Before Internet, and...Read More
What’s your title? Are you the owner, the manager, the producer, the seller, the buyer, the coordinator? No matter if you’re the CEO or the CSR {Customer Service Representative}, a Solopreneur or Sales Rep at a Fortune 500 company, you are undoubtedly experiencing the rapid shift running through businesses like wildfire today that is called...Read More