How are you getting in front of your Target Audience? Do they know your expertise and value? Did you see what we did there? We didn’t say “customers” or “prospects” we used “Audience”. Because if you ONLY speak to whom you think will BUY from you, you’re missing the boat on advocates, influencers, donors, supporters and...Read More

As Employees, Employers, Bosses & Business Owners, our lifeblood is our relationships to each other. That “interconnectedness” is inescapable to make the economic machine go round. As a Sales Executive, Director and Entrepreneur, my collaborative and transparent relationships with customers, suppliers, production staff and managers have contributed greatly to my work success. We rely on...Read More

If you’re an innovator, builder, game changer, entrepreneur, promotion seeker or department of ONE, it can be lonely trying to forge new paths. No one can share your burdens directly – even with empathy and support in your work, it can be a hard and isolating journey filled with doubt, sacrifice and wrong turns before...Read More

Since many of our clients at The Selling Agency are working feverishly to build their Selling Organization around meeting the Modern Consumer, we often coach them on the tools and resources that can best help them leverage low investment technology that brings high returns and allows them to scale their time and resources. Meet our...Read More

One of the most amazing benefits Technology has delivered to consumers is the function of “immediacy” and the ability to make purchases, decisions and changes in an instant. I can buy movie tickets, stream a movie, transfer money, pay bills, post a blog, ship artwork, meet colleagues, collaborate on a presentation, host a webinar and...Read More

There are a LOT of articles swirling around us on LinkedIn, Twitter and Facebook about the traits of successful people—what they eat for breakfast, how much they exercise, what kind of vacations they take . . . but what do successful people DO to become more successful? This list is a good start for Anyone...Read More

In the previous post, we outlined the 4 Stories Your Business Must Share and promised to give you some help this week on building YOUR Key Business Stories. Stories are how we connect and relate to people and with all our various media and communication channels, knowing how to craft a compelling story is more...Read More

When was the last time you heard a great story? Did you throw your head back and laugh? Wipe a little tear from your eye? Remember when you had that similar experience? Stories are the heart of how we communicate. Movies, TV Shows, Books, Songs – we love to relate to each other through shared...Read More

We write a lot here about Selling – Selling Best Practices, Selling Value, Sales Strategy . . . but we’re not just speaking to the “Sales Reps”. If you’ve got a business, YOU are in Sales {and that goes for Non Profits too}. When we’re asked to come in to a business it’s usually because...Read More

Tackling thoughts about FAILURE today, but let’s start out this blog with the right mindset: Failure is an EVENT, not a person. –Zig Ziglar Click To Tweet Man, we hate failure. Don’t want to admit to it, don’t want to claim it, don’t want it any where near us. But why? Other than school grades,...Read More